THIS GIVEAWAY HAS ENDED
As proven in a new study, the sun dramatically impacts skin aging. Surprisingly, women are exposed to the sun on average of 840 minutes a week — showing how sun exposure is always occurring, even if you don’t necessarily notice it! Fortunately, Olay is launching two new SPFs this July – the Olay Regenerist Micro-Sculpting Cream with SPF 30 and the Olay Total Effects Anti-Aging Moisturizer with SPF 30.
Disclosure: I am a P&Gmom/mamanP&G. As part of my affiliation with this group I receive products and special access to P&G events and opportunities. The opinions on this blog are my own.
I get flashbacks about growing up in the 80s … when I say “growing up” I am referring to my teenage years. Those days we really didn’t understand just how damaging it is to lay out in the sun all day long! In fact, I use to make my own ‘sun tan’ lotion by mixing paprika and baby oil! Talk about a human shake-n-bake! I’ve since learned (haven’t we all?) that I should exercise extreme caution when it comes to sun care.
I want to fight the signs of aging (wrinkles) so I really appreciate a long-lasting moisturizer. The fact that it includes sunscreen makes it perfect for me! That’s one less step in my morning routine. What I found with this lotion and cream was:
- wasn’t greasy
- absorbed quickly
- really hydrating
- evens skin texture
- radiant skin
- pores look minimized
The Regenerist Micro-Sculpting cream begins to show improvement in wrinkles and fine lines with the first day of use, and over time significantly improves your skin’s texture and firmness. Total Effects fights 7 signs of aging, including age spots, dryness, lines & wrinkles, uneven tone, uneven texture, dullness, and lack of firmness.
These new formulations have added Olay’s proprietary Advanced Solasheer Technology, a broad spectrum sunscreen giving protection from both UVA & UVB rays. This protection is combined with Vitamin B3 and Glycerin to provide great moisture. The products are fast-absorbing, non-greasy and light weight. Very comfortable to apply and wear.
A recent market survey indicates that while 67% of women put “Contains SPF/UV to protect against sun damage” in the top 10 properties a facial moisturizer should have,* only 45% use a daily moisturizer with SPF, and 40% don’t use any SPF in the winter (guilty!) With this in mind, I want to share some additional information with you, from dermatologist, Dr. Kucy Pon. Dr. Pon is a special consultant to Olay, and offers the following sun protection tips:
Myth: Canadians spend less time in the sun.
Fact: While sun’s damaging effects on the skin are widely known, data from the Public Health Agency of Canada reveals that Canadians are spending an increasing amount of time in the sun, despite its known risks. Everyone flocks outside during the first warm day, but these sun seekers are also accelerating the aging process of their skin. As confirmed by Olay’s Multi-Decade and Ethnicity Study done in collaboration with Professor Alexa Kimball at Harvard Medical School, the sun is the number one cause of external skin aging, causing the degenerating of elastic skin tissue-which leads to deep wrinkles.
Myth: I don’t let my skin burn so my skin won’t be impacted by the sun.
Fact: Skin is affected by the sun every time it comes into contact with UV rays, even without a visible sun burn. In fact, up to 90 per cent of skin aging is due to the harmful effects of the sun. To see the effects of sun exposure, simply compare the skin on an area rarely exposed to the sun with skin on the face. You’ll see a difference in tone, colour and texture. The natural aging process is dependent on time and genetics, and is unchangeable. However, photoaging – the premature aging of the skin due to UV light exposure – can be avoided with good sun protection habits.
Myth: All SPF products feel greasy on the skin.
Fact: Concerns about a greasy feel are reported by women to be a top barrier to using a daily SPF product, but it doesn’t have to be the case. Innovation is making it possible for light weight, fast-absorbing facial moisturizers to offer both anti-aging benefits and Broad Spectrum sun protection. Dr. Pon encourages patients to use non-greasy formula products designed specifically for the face, to ensure daily use, and year-round sun protection.
Myth: SPF 30 offers twice as much protection as SPF 15.
Fact: In fact, standard math principles don’t apply when it comes to SPF ratings. An SPF 15 blocks around 94 percent of harmful UV rays; an SPF 30 blocks around 97 per cent; and after that there is very little increase in UV protection. However, Dr. Pon recommends choosing higher end of protection and using an SPF 30 for daily use. This is also the recommendation of the Canadian Dermatology Association.
Myth: Sun damage to the skin is only a concern during the summer months.
Fact: Every season necessitates daily protection from incidental sun exposure – not just the warmer summer months. Most people underestimate the amount of sun exposure they get because it is often unintentional, especially in the winter. Your skin is like a memory bank – it remembers all your encounters with UV and adds them up. Even though sun damage is cumulative, it is never too late to start protecting your skin. Incorporating sunscreen into your daily routine is essential in protecting against sun damage.
Myth: As long as I protect the skin on my face from sun exposure, I’m okay.
Fact: While we’ve gotten better at remembering to protect our face, we need to pay special attention to ensure we’re protecting other exposed areas during our morning beauty routine. The ears, neck, lips and hands are often what people forget to cover and these areas are exposed to the sun as much as the face is.
About Dr. Pon:
Dr. Pon is a Toronto-based dermatologist and special consultant to Olay. In addition to her busy dermatology and cosmetic dermatology practice in Toronto, she is an assistant Professor with the Division of Dermatology, University of Toronto, and has researched, written, and spoken extensively about dermatology. Along with sharing her expertise on “Balance TV” (CTV) and “Quirks and Quarks” (CBC), Dr. Pon was also the resident dermatologist on the original Canadian makeover show, “Style By Jury.”
*All data US, 2014. IPSOS survey with 1750 females, 13-75 years old
PRIZE: Olay Summer Essentials Prize Pack (value $165)
- Two NEW Olay SPF products (value $65) + $100 visa gift card **
** correction prize is: The prize amount of $165 adds up with the product and summer essentials items (tote, tumbler, makeup pouch and sunglasses)
[I apologize for any confusion; I only received confirmation now]
*Prices at the discretion of the retailer
Terms and Conditions: Open to Canadian residents 18+ only (excludes Quebec). Winner will be notified within 48 hours of the giveaway via email, and will be required to provide their full name, address and telephone number, so that Sponsor can mail out the prize. By entering this contest you are accepting that, if you win, your contact information will be shared with a PR agency for the purpose of mailing your prize. Please allow 4-6 weeks from the contest closure date to receive your prize. [Please read entire Terms and Conditions] This giveaway may appear on other blogs as part of the #PGmom program, however, to be fair, you can only win once per giveaway. If your name is chosen more than once, another winner will be selected. All winners must be from within Canada. Please note giveaways are only open to Canadian residents and will not be sent out of the country.
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